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4.5 – Analysing the market and building a strategy In English

Les objectifs
  • Give an overview of the KTT landscape in Europe.
  • Provide the tools to implement an IP strategy plan and a step-by-step methodology to define a strategic plan for intellectual property (with a focus on patents).
  • Provide techniques to analyze the competition and benchmark the performance of current IP portfolio.
  • Analyze examples of TT exploitation strategies to apply to everyday practice.
Public concerné
  • TTO/KTO (technology transfer officers or knowledge transfer officers),
  • TT managers,
  • Project managers,
  • Business managers,
  • IP experts or IP lawyers,
  • Consultants involved in TT activities.

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Contenu de la formation

KTT LANDSCAPE IN EUROPE, USA AND ASIA

  • National policies
  • Specific approaches

ANALYSIS OF THE TECHNOLOGY

  • Analysis of the product
  • Development stages and TRL

ANALYSIS OF THE POTENTIAL BUYERS

  • Analysis of the potential market
  • Analysis of the potential licensees / partners

EXPLOITATION STRATEGIES

  • Design a knowledge transfer strategy: perspective from a Public Research Organism
    Design a knowledge transfer strategy: perspective from a private company

 

QUIZ

FOR FRENCH ONLY:
S’inscrire au module isolé avec mon CPF

 

 

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Nos formations

IEEPI