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Analysing the market and building a strategy

Duration

21h

Schedule

3 days (9:00 - 17:30) in Strasbourg

Level

Perfectionnement

reference

S21P002

CPF
In English
Program
Objectives
Target audience
Details

 

KTT landscape in Europe, USA and Asia

  • National policies
  • Specific approaches

Analysis of the technology

  • Analysis of the product
  • Development stages and TRL

Analysis of the potential buyers

  • Analysis of the potential market
  • Analysis of the potential licensees / partners

Exploitation strategies

  • Design a knowledge transfer strategy: perspective from a Public Research Organism
  • Design a knowledge transfer strategy: perspective from a private company

 

  • Give an overview of the KTT landscape in Europe.
  • Provide the tools to implement an IP strategy plan and a step-by-step methodology to define a strategic plan for intellectual property (with a focus on patents).
  • Provide techniques to analyze the competition and benchmark the performance of current IP portfolio.
  • Analyze examples of TT exploitation strategies to apply to everyday practice.

 

TTO/KTO (technology transfer officersor knowledge transfer officers),TTmanagers, Project managers, Businessmanagers, IP experts or IP lawyers,Consultants involved in TT activities.

RequirementsFundamentals of KTT Management

InstructorsInnovation and IP management strategist consultant, Principal Licensing Counsel, TTO Business Development Manager.

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